1. Cross-selling covers (1) Identifying customers needs (2) Matching the products to customers needs (3) Convincing the customers of product benefits (4) Responding the customers of product benefits (5) All of these banking and marketing questions 2. Which of the following is a type of a Middleman? (1) Warehousing agent (2) Clearing agent (3) Exporting agent or forwarding agent (4) All the above (5) None of these 3. Under which method customer gives a guarantee to maintain the product in proper conditions till a limited period from the date of purchase? (1) After sale service (2) Discount (3) Discount coupon (4) Discounted rate (5) Advertisement 4. What is the factors that should be considered before the planning of a marketing programme? (1) Demand variables (2) Internal variables (3) Marketing Mix (4) Marketing Efforts (5) All the above
Practice Exercise - 304 [ Marketing & Banking ]
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