Banking Jobs IBPS Questions

Apr 8, 2014

SBI PO Previous Question Papers – Marketing Awareness

1. Proper marketing requires ………………..
(1) Planning
(2) Sympathy
(3) Knowledge of products
(4) Both (1) and (2)
(5) Both (1) and (3)


2. The process of planning helps in achieving the objects very successfully therefore helps in ……
(1) Facing competition
(2) Facing threats
(3) Facing downfall
(4) Facing crime
(5) Facing strikes


3. Marketing information means ………….
(1) Knowledge of companies
(2) Cross country information
(3) Knowledge of related markets
(4) Selling to existing customers
(5) None of these


4. The force which inspires the consumers to make a purchase and direct his behavior is ………….
(1) a motive
(2) urge
(3) thing
(4) thinking
(5) behaviour


5. Relationship selling means …………
(1) Preparing a list of relatives
(2) Cross selling
(3) Selling to relatives
(4) Selling to strangers
(5) Tele marketing




6. Personal selling is responsible for ………….
(1) Creating demand
(2) Increasing demand
(3) Maintaining demand
(4) Diminishing demand
(5) All (1) (2) and (3)


7. Qualities of a good Salesman are :
(1) Patience and Politeness
(2) Empathy and Perseverance
(3) Steadfast and Committed
(4) Both (1) and (2)
(5) All (1) (2) and (3)


8. Advertising is a form of ……. Intended to persuade an audience to purchase a product or service.
(1) communication
(2) sales
(3) market planning
(4) Both (1) and (2)
(5) None of these


9. A lead is useful for ………
(1) A marketing staff
(2) A team leader
(3) Bank’s chairman
(4) A industry making lead products
(5) Not useful, as it is poisonous


10. DSA means ………….
(1) District Sales Authority
(2) Direct Selling Agent
(3) Distributor and Sales Agent
(4) Distributor and State Agent
(5) None of the above



sbi po previous question papers free download. sbi po exam papers. sbi po previous question papers free download pdf. sbi po previous question papers with answers free download pdf. sbi po previous question papers pdf.