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Oct 1, 2011

Rajasthan Gramin Bank Examination Question Papers - Marketing Aptitude, Computer Awareness


Four of the following five are alike in a certain way and so form a group. Which is the one that does not belong to the group ?

Q1. Marketing function includes—
(A) Designing new products
(B) Advertisements
(C) Publicity
(D) After sales service
(E) All of these

Q2. Lead generation can be resorted to
by browsing—
(A) Telephone directories
(B) Yellow pages
(C) Internet sites
(D) List of existing customers
(E) All of these

Q3. Effective selling skills depend on—
(A) Effective lead generation
(B) Sales Call Planning
(C) Territory Allocation
(D) Effective communication skills
(E) All of these

Q4. Market Information means—
(A) Knowledge level of marketing staff
(B) Information about marketing staff
(C) Information regarding Share market
(D) Knowledge of related markets
(E) All of these

Q5. Marketing channels mean—
(A) Delivery period
(B) Delivery time
(C) Delivery outlets
(D) Delivery place
(E) All of these


Q6. ‘Buyer Resistance’ means—
(A) Buyer’s interest in the product being sold
(B) Buyer fighting with the seller
(C) Buyer’s hesitation in buying the product
(D) Buyer becoming a seller
(E) Buyer buying the product

Q7. Marketing is the function of—
(A) Sales persons
(B) Production Department
(C) Planning Department
(D) Team leaders
(E) A collective function of all staff

Q8. A DSA means—
(A) Direct Service Agency
(B) Direct Selling Agent
(C) Double Selling Agent
(D) Distribution Agency
(E) None of these

Q9. Service Marketing is resorted to in—
(A) All manufacturing companies
(B) All production houses
(C) Export units
(D) Insurance companies and banks
(E) All of these

Q10. Marketing is—
(A) A skilled person’s job
(B) A one day function
(C) A one time act
(D) Required only when a new product is launched
(E) None of these

Q11. Market share refers to—
(A) Share market prices
(B) Price fluctuation in the market
(C) Share issue floated by the company
(D) Share of wallet
(E) Share of business of the company as compared to peers

Q12. Service Marketing is the same as—
(A) Internet marketing
(B) Telemarketing
(C) Internal Marketing
(D) Relationship Marketing
(E) All of these

Q13. Current Accounts can be freely opened by ………… Find the incorrect answer.
(A) All NRIs
(B) All businessmen
(C) Government departments
(D) Firms and Companies
(E) HUFs

Q14. Buyer Resistance can be overcome by—
(A) Cordial relation between buyer and seller
(B) Good negotiation
(C) Persuasive communication
(D) Good after sales service
(E) All of these

Q15. Cross-selling is useful for canvassing—
(A) Current Accounts
(B) Fixed Deposit Accounts
(C) Student loans
(D) Car loans
(E) All of these

Q16. Market segmentation helps to determine—
(A) Target groups
(B) Sale price
(C) Profit levels
(D) Product life cycle
(E) All of these

Q17. The target group for Car loans is—
(A) Auto manufacturing companies
(B) Car dealers
(C) Taxi drivers
(D) Car purchasers
(E) All of these

Q18. The best promotional tool in any marketing is—
(A) e-promotion
(B) Public Relations
(C) Viral marketing
(D) Word of mouth publicity
(E) Advertisements

Q19. Customisation results in—
(A) Customer exodus
(B) Customer retention
(C) Customer complaints
(D) All of these
(E) None of these

Q20. The target group for Education Loans is—
(A) All parents
(B) All Professors
(C) All Research Scholars
(D) All Tutorial Colleges
(E) All College Students

Q21. Find the correct sentence.
(A) Higher the price, higher are the sales
(B) More sales persons lead to more sales
(C) Mission statement is part of a Market Plan
(D) Better sales incentives means better performance
(E) All customers are profitable customers

Q22. Good marketing strategy envisages good and proper—
(A) Product development
(B) Promotion and Distribution
(C) Pricing
(D) Relationship management
(E) All of these

Q23. Savings Accounts can be opened by—
(A) All individuals fulfilling KYC norms
(B) All individuals earning more than Rs. 1,00,000 per annum
(C) All individuals above the age of 18
(D) All salaried persons only
(E) All students below the age of 18

Q24. Situation Analysis is useful for—
(A) SWOT Analysis
(B) Analysis of Sales person’s performances
(C) Analysis of capital markets
(D) All of these
(E) None of these

Q25. Information that comes from an external source and fed into computer software is called—
(A) Input
(B) Output
(C) Throughput
(D) Reports
(E) None of these

Q26. With a CD you can—
(A) Read
(B) Write
(C) Neither Read nor Write
(D) Both Read and Write
(E) None of these

Q27. Errors in a computer program are referred to as—
(A) bugs
(B) mistakes
(C) item overlooked
(D) blunders
(E) None of these

Q28. Which of the following are computers that can be carried around easily ?
(A) Laptops
(B) Supercomputers
(C) PCs
(D) Minicomputers
(E) None of these

Q29. What menu is selected to change font and style ?
(A) Tools
(B) File
(C) Format
(D) Edit
(E) None of these

Q30. Where is the disk put in a computer?
(A) In the hard drive
(B) In the disk drive
(C) Into the CPU
(D) In the modem
(E) None of these

Q31. A computer’s hard disk is—
(A) an arithmetic and logical unit
(B) computer software
(C) operating system
(D) computer hardware
(E) None of these

Q32. A compiler is used to translate a program written in—
(A) a low level language
(B) a high level language
(C) assembly language
(D) machine language
(E) None of these

Q33. In programming, you use the following keys—
(A) Arrow keys
(B) Function keys
(C) Alpha keys
(D) page up and Page Down keys
(E) None of these

Q34. Which keys enable the input of numbers quickly ?
(A) Function keys
(B) The numeric keypad
(C) Ctrl, shift and alt
(D) Arrow keys
(E) None of these

Q35. Files are organized by storing them in—
(A) tables
(B) databases
(C) folders
(D) graphs
(E) None of these

Q36. The secret code that restricts entry to some programs—
(A) entry-code
(B) passport
(C) password
(D) access-code
(E) None of these

Q37. Advertisements are not required in—
(A) Public Sector banks
(B) Private Sector banks
(C) Government concerns
(D) Profit making companies
(E) None of these

Q38. The most common method of entering text and numerical data into a computer system is through the use of a—
(A) plotter
(B) scanner
(C) printer
(D) keyboard
(E) None of these

Q39. Computer programs are also known as—
(A) operating systems
(B) documents
(C) peripherals
(D) applications
(E) None of these

Q40. A collection of unprocessed items is ………
(A) information
(B) data
(C) memory
(D) reports
(E) None of these

Q41. ……… is when the more powerhungry components, such as the monitor and the hard drive, are put in
idle.
(A) Hibernation
(B) Power down
(C) Standby mode
(D) The shutdown procedure 
(E) None of these

Q42. ……… is the process of dividing the disk into tracks and sectors.
(A) Tracking
(B) Formatting
(C) Crashing
(D) Allotting
(E) None of these

Q43. A saved document is referred to as a ………
(A) file
(B) word
(C) folder
(D) project
(E) None of these

Q44. Which of the following is the largest unit of storage ?
(A) GB
(B) KB
(C) MB
(D) TB
(E) None of these

Q45. The operating system is the most common type of ……… software.
(A) communication
(B) application
(C) system
(D) word-processing
(E) None of these

Q46. A ……… is approximately one billion bytes.
(A) kilobyte
(B) bit
(C) gigabyte
(D) megabyte
(E) None of these

Q47. A scanner scans—
(A) Pictures
(B) Text
(C) Both Pictures and Text
(D) Neither Pictures nor Text
(E) None of these

Q48. Dumb terminals have terminals and—
(A) Mouse
(B) Speakers
(C) Keyboard
(D) Mouse or Speakers
(E) None of these

Q49. The portion of the CPU that coordinates the activities of all the other computer components is the—
(A) motherboard
(B) coordination board
(C) control unit
(D) arithmetic logic unit
(E) None of these

Q50. A repair for a known software bug, usually available at no charge on the Internet, is called a(n)—
(A) version
(B) patch
(C) tutorial
(D) FAQ
(E) None of these
Rajasthan Gramin Bank Examination Question Papers - Marketing Aptitude, Computer Awareness